它是2021. Having a website for your business is a non-negotiable.
Even if you don’t want or need a worldwide market, 你的业务仍然需要可搜索, 安全, and representative of your business in a positive way.
If you don’t have a website, we can’t stress this enough – 你需要一个.
如果你已经有了一个网站, but it just isn’t bringing in leads and potential customers like you need it to, it’s time to rethink your digital strategy and is the perfect time to opt for a website redesign.
可悲的是，拥有一个网站是不够的. You can launch the most fancy-looking website in your niche, 而且它不会吸引游客, 获得领导地位, 如果你没有权利，你也不能获得销售 类型 网站流量访问您的网站.
从你的网站产生线索, you want to start thinking of your site as the frontline for your business – an online office or internet storefront. Your target audience will not know you exist until you market your website to lead your potential customers right where you want them.
通过使用登陆页面
Lead generation with websites rely on effective landing pages to land those leads. Landing pages are built to inform, but their goal is to capture. After landing on your website and visitors have read your content, 下一步是让他们转变.
You want your visitors to absorb the content they just read and feel like they’re going to be better off if they buy your product or use your service. Your goal is to have them make that decision right then and there.
A landing page that converts is one that is full of conversion-focused elements and optimized for the best user experience. Here are a few tips to help increase lead conversion:
- 摆脱杂乱.
- Get rid of anything that does not help turn website visitors into potential customers.
- 确保访问者知道在哪里点击.
- Make it clear what happens after your visitors’ click.
- 减少点击次数. You should not make a visitor click any more than 3 times to get them where they need to be.
使用联络表格
联系 forms can be a fantastic tool, but if misused, they’ll scare your website visitors away. 你的登陆页很有说服力. Now your lead is giving you their contact information in exchange for the value you’re promising to provide them with – keep it simple, 不要向他们要求太多.
It is okay to ask for more than just an email address. Just make it easy, clearly labeled, and with big fields.
Ideally, you should have a contact form on every page of your website. It can seem like overkill with some website designs, so if you want to measure your website’s lead generation success, stick to putting your contact form on those pages with the highest amount of traffic. This can be a pillar page or high performing blog post.
通过提供即时价值
Once your potential customers have filled out a contact form, they’re officially classified as a business lead. It’s critical that you deliver on your offers – immediately.
It’s time to guide your leads further down the sales funnel. Send them the eBook you promised, or the White Pages report you offered. Maybe your offer was to schedule a consultation or appointment. 不管是什么，快点搞定.
One way to do this is to have an automated email dispatched once their sign-up is complete. This way, once they close off your website, their offer will already be waiting for them in an email.
通过展示推荐十大靠谱网赌平台
Nothing quite communicates your business’s worth to a website visitor than social proof. Anyone in the market for your services or products would like to know how those products and services deliver before the sale. Having trust not only makes your business look good to Google, but it also gives potential clients the assurance you’re a credible business.
Share your testimonials and reviews and share them proudly. 这取决于你的网站框架, there are various ways to import reviews and testimonials to your website. 你可以让推荐十大靠谱网赌平台直接发布, 通过社交媒体向他们提供信息, 或者使用第三方推荐十大靠谱网赌平台.
通过一个精心设计的网站
当访问者登陆你的网站时, you want to give them the wow factor no matter how they got there. If your website is designed poorly, potential leads won’t stick around long enough to be converted.
你不希望他们离开. Every visitor that lands on your site has the potential to be a sale, 他们也应该被这样对待. 一个设计良好的网站应该包括:
- 方便导航- don’t make your visitors guess where links and buttons are.
- 〇使用影像 pages with blocks and blocks of content don’t convert. 用相关的图片来分解它.
- 明确目的 pages should serve a purpose in alignment with your business goals.
- 〇积极响应 every website needs the ability to be seen at optimal viewing on any screen.
Now that you’ve learned how a website can bring you leads and potential customers, 是时候推荐十大靠谱网赌平台了. Getting a new website that will start generating more leads and customers for your business should be hassle-free. 接触KangoMedia 即日起免费电话或在线咨询.
Your consultation session serves to identify your needs, 了解你的目标, and determine if we are a good fit for each other. Our clear process will guide you through without any surprises and get your business on track to generating new leads and drawing in new customers without the hassle. 给我们打电话 今天我们来谈谈你的生意.